Site Navigation
One of the most powerful things you can do to make your site rank is how links are distributed ***within your site!*** While most of the SEO advice on the internet is talking about "on-page" factors, sitemaps and link building, etc., (and these are important…) the site navigation that you build your site with and then use to focus attention from customers and the search engines is one of the most important SEO steps you can take.
More on Create a Website That Ranks: Part 4 – Site Navigation.
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Keywords and Keyword Research
Keywords are the terms and phrases that your customers type into a search engine in order to find your product or service.
One of the most important things you can do to get free traffic online is to populate your site with the terms that your customers are using to find you.
More on Create a Website That Ranks: Part 3 – Keywords.
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42 Ways To Use Video To Grow Your Business
Jimm Fox over at One Market Media has written a close to definitive post on about all the ways possible to use video to promote and grow your business. He didn't just list them; he added explanation for each of the 42 ways. Fantastic post!
How about you, what do you think?
The 2000's (or the noughties) have seen the start of the end of a number of technologies people have taken for granted – some for over 2000 years.
Business Insider just did a post on 21 things that went bye bye (or at least seriously started to contemplate the end… they fudged the meaning of obsolete just a bit).
More on Decade of Obsolescence?.
Do you want more blog posts like this? Comment below telling me you want it…
Site Directory Naming Convention
Often a new site's naming convention is dictated by the software engine or database that powers the back end. While that may be convenient for your programmer, it is not good site building practice for SEO and your users.
More on Create a Website That Ranks: Part 2 – Directory Naming.
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We often get called by customers to "fix" their websites traffic problems. Over the years of dealing with this I've developed a methodology that I'm going to share over the next few posts, hopefully going into enough detail to offer a thorough path to follow, for building a killer ranking website.
More on Create A Website That Ranks: Part 1 – Content.
Enjoy this post? Leave a comment below and add to the discussion. Thanks!
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One of the key steps we offer in our Local Listing package is the creation and/or optimization of your business listing in a number of local directories. This is a key step because it helps to:
More on Why Are Local Business Directory Listings Important?.
Hopefully these tips have been helpful. What do you think?
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How well does your website convert? As more and more of the roughly half of businesses make their way online, conversion is becoming more and more important.
Some SEO experts say that the only measurement that counts is your conversion rate. I ultimately agree. It still takes a high rank to get traffic and it takes traffic to be able to refine your website so it does convert visitors into customers.
Just makes sense.
More on Conversion Equals Getting More Business.
Any other ideas?
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Seems I'm on a bit of a "Back to the Future" theme today. I've noticed and had customers ask me about the fact that there are searches that are -way wrong- showing up in Local Map results on Google.
More on Local Business Search Results from Google Local.
Please comment below and let me know… I would really appreciate it.
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Back in the days of serious internet hype – '98, '99, and early 2000… some of the "brave and foolhardy" might have predicted the end of retailing as we know. Back then, the internet was going to change "Everything" including having to have a viable business model.
More on Are Retail Locations Dead? Nah!.
Any ideas?
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